πŸ«™ The first utility meter that pays YOU

AI reads your work every day.
It’s time AI paid you.

Tolljar puts a meter on anything you publish. Humans pay a click. AI agents pay automatically. Unpaid AI visits get logged. You set the price β€” no crypto to touch, no wallets to manage, no monthly fee.

Free to install, forever. We only earn when you earn (5%).
βœ“ You're on the list β€” welcome to the toll road. πŸ«™
πŸͺ™
ChatGPT-User paid to read "US Grocery Price Tracker β€” wk 32"
+$0.20
Live preview β€” what your jar will sound like
Observe: everywhere AI readsPrice: per read Β· per purpose Collect via: x402 Β· Cloudflare Β· StripePaid in: USDC or your bank
The problem

The web's oldest deal is broken.

Search crawled your site and sent readers back. AI reads your work, answers with it β€” and sends nothing.

52%
of all web crawling is now AI β€” up from 22% a year earlier. Machines are the web's biggest readers.
93%
of AI search sessions end with zero clicks to the source. Your traffic isn't coming back.
$0
is what independent creators get paid β€” while Reddit alone collects $130M+/yr for its users' posts.
πŸ“Š We scanned 110 independent sites live β€” 72% are defenseless. See The Index β†’
Where Tolljar sits

Not a payment rail. The layer above them.

Moving the coins is becoming a commodity β€” Cloudflare, x402, and Stripe all do it now. The hard, durable part is knowing who read what, what it's worth, and collecting for millions of creators at once. That's Tolljar.

1

Observe

Measure how much machines read your work β€” wherever it lives, by which AI, for what purpose. The neutral meter of record.

2

Price

Decide what a read is worth. Training, search, agent and API use are each priced differently β€” per piece.

3

Collect

Get paid through whatever rail fits β€” x402, Cloudflare, Stripe β€” and at scale, license collectively. Rails are adapters; Tolljar is the layer.

How it works

A meter, in three minutes.

1

Put up your toll

Tolljar meters at the edge β€” a Cloudflare Worker, reverse proxy, or WordPress plugin sits in front of your content and does the real AI metering. (A one-line <script> adds the human paywall.) Set two prices β€” humans and AI.

2

AI knocks, AI pays

Wallet-equipped agents get HTTP 402 and pay in ~0.4s. Wallet-less crawlers pass through and get logged to your ledger.

3

Coins drop in your jar

Every payment lands with a πŸͺ™ notification. Cash out to your bank anytime. You keep 95%.

β–Ά See the coin flow, step by step β†’
The jar

The most satisfying notification on the internet.

  • πŸͺ™
    Cling! β€” real-time toll alerts. Know the moment an AI reads you and pays. Like a like, but it's money.
  • πŸ“‹
    Unpriced-access ledger. Wallet-less AI (GPTBot & co.) gets logged β€” your collective-license leverage.
  • πŸ†
    Crawl Chart. See where your work ranks among everything AI paid to read this week.
πŸͺ™
Cling! An OpenAI agent read "Grocery Price Tracker"
+$0.20
🏦
hedge-research-7 bought Used EV Auction Prices
+$0.50
πŸ’™
Human reader unlocked Insurance Rates by State
+$2.00
πŸ‘»
GPTBot read you β€” no wallet, logged
$0.05 value
Three lanes, one meter

Everyone who reads you, handled.

Readers buy an experience. Agents buy data. And the AI that can't pay yet? It still gets counted.

πŸ‘€ Human reader
$0.30
one-click unlock
πŸ€– Wallet agent
$0.05
auto-pays via 402
πŸ‘» Wallet-less AI
logged
counted, not lost
Not a mockup

The meter is real.

The hard part isn't this page β€” it's the edge engine that charges an AI mid-request. It exists: a request hits your content β†’ 402 with a price β†’ the agent signs a real USDC authorization (EIP-3009) β†’ we verify the signature β†’ content is released β†’ πŸͺ™.

β–Ά Watch the meter charge an AI β€” live demo

Built on the Linux Foundation x402 standard. The production meter runs as a Cloudflare Worker β€” at the edge, not a browser script, so crawlers can't dodge it.

FAQ

Fair questions.

Is it really free?

Yes. Installing Tolljar costs nothing, forever. We take 5% of what you earn β€” earn nothing, pay nothing.

Do I need to understand crypto?

No. You'll never see a wallet, a seed phrase, or a coin ticker. Prices are in dollars, your balance is in dollars, you cash out to a bank. The rail underneath is our problem, not yours.

Will this hurt my SEO or AI visibility?

You control the trade. By default a preview of every piece stays open β€” search indexes it, AI can cite it β€” while the full content earns. Every switch is reversible.

Isn't Cloudflare already doing this (Pay Per Crawl)?

Cloudflare charges for content behind Cloudflare β€” that's one collection rail, and a good one. Tolljar sits a layer above it: we measure machine-reads everywhere (not only Cloudflare sites), price by purpose, and represent creators collectively β€” then collect through whatever rail wins, Cloudflare included. Rails compete with each other; the measurement-and-collection layer doesn't have to.

What if AI just skips paid content?

Some will, for content with free substitutes. Tolljar shines for what's uniquely yours β€” your data, your archive, your niche. And the free buffet is closing: Cloudflare now blocks AI crawlers by default for new sites, and courts are pricing unpaid scraping.

Your work built the AI era.
Get your cut.

Three minutes to set up. Nothing to lose. A jar that clinks while you sleep.

βœ“ You're on the list β€” welcome to the toll road. πŸ«™